Selling Soulfully with Jennifer Allan

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"What Does it MEAN to Get Business from the Internet?"

What does it mean to "get business from the Internet?"Internet

I dunno. I've never really done it, as a real estate agent anyway. Oh, sure, I get a hit every now and again from my (nearly abandoned) real estate blog, my Facebook page, and my www.CharmingOldDenver.com site, but it's certainly nothing I could live on.

I've half-heartedly experimented with various online lead generation systems and tools ($1800 here, $275 there) and haven't seen squat for my efforts or dollars. So, when I hear agents claim that they get "most of their business online," I have to admit I'm a bit skeptical... and admittedly a little envious.

So, with the goal of enlightening myself and my beloved readers, I've put together a panel of experts to tell us all exactly how they "get business from the Internet."

Lenn Harley, Karen Rice, Renee Burrows and Robin Sherman will be joining me in the SWS Studio on Wednesday, February 17th to spill the beans on the what's, where's, why's, how's, etc. of generating real estate business online. They may not tell us ALL their secrets, but if you're as clueless as I am about concept, I'm sure you'll know a whole lot more AFTER than you did BEFORE.

It's a freebie show, so if you have time in your crazy calendar, please stop by. You'll have to register to get access - Just Go HERE.

It's Wednesday afternoon/evening, starting at 4pm (Pacific) / 7pm (Eastern).

REGISTER HERE! 

Jennifer Allan, GRI

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Comments

Sounds like it will really be good. I get a lot of my business from the net so I will try to tune in and get more ideas

Posted by Charlie- All Mountain Realty 6 months ago

I won't be able to see your show....but you certainly have an all star cast!  There is an art to picking people up off the internet and what you put out there is what attracts them.

Posted by Yvette Chisholm (Long & Foster Real Estate, Inc.) 6 months ago

Hey Jennifer, 80% of my business comes from the internet.  It takes years to cultivate websites, blogs, and other lead generation tools but it is worth it.  It became very profitable when I reached 300 unique visitors a day on my website back in 2006.  Looking forward to checking out your show!!

Posted by Jennifer K Giraldi, Atlanta REALTOR® Atlanta Real Estate Expert (Solid Source Realty Atlanta) 6 months ago

I'm in!  Looks great.  I know it will be worth the time.  Thanks for putting together a great opportunity for us all to learn! 

Have a great weekend at the beach...I shouldn't envy you, but I do. 

Posted by Suzanne McLaughlin, 612-202-0215Wright&Sherburne Real Estate (Sabinske & Associates, Inc. (Albertville, St. Michael)) 6 months ago

Sounds great.  I'm in! What a great cast... -- Tanya in Montreal

Posted by Tanya Nouwens, Montreal Real Estate Broker (JJ Jacobs Realty Inc/Ready, Set...Sold! Inc, Montreal Canada) 6 months ago

I can never know enough about generating leads! And just when I think we have something down to a science, there is a new and better way...

Evolution, I know I love it!...

 

Posted by Judi Boad (Accurate Realty Group - Keller Williams ) 6 months ago

You know you're gonna get a full house, right? I've all ears when these people speak!

Posted by Loreena Yeo, Realtor® Frisco TX Homes www.316teamREALTY.com (214) 783-2210 (3:16 team REALTY) 6 months ago

Looking forward to this, already made time on my schedule.  Thanks

Posted by Jay Schmitt - Gettysburg Real Estate Agent (Prudential Bob Yost-Sites Homesale ) 6 months ago

I'm in.  Thanks for pulling this together. 

Posted by Marcie Sandalow - Evers & Co. Real Estate, Inc. DC/MD ( Evers & Company Real Estate, Inc. ) 6 months ago

Now that is something I need to here and I plan on being at that one.

Posted by Tim Lorenz (TIM LORENZ of Keller Williams Realty) 6 months ago

Thanks, Jennifer. I really appreciate you putting these things together, and know many others do too.

all the best...

Posted by Bill Saunders (Hot Springs Arkansas homes for sale (Diamondhead Realty)) 6 months ago

Hi Jennifer.  I am actually surprised you are skeptical...

Surely you have sold a lot of books because of your online presence.  It works with real estate too.

I am sure your panel will be awesome!

Ken

Posted by Ken Tracy Naperville Illinois Real Estate (Keller Williams Infinity - Naperville) 6 months ago

Sounds like a really interesting show.  Good topic and teaser blog.  I'll get it on my calendar.

Posted by Rick Obst with Obst Business Solutions Team (Obst Business Solutions Team) 6 months ago

Good post Jennifer.  i will be looking forward to watching and learning.

Posted by Jeff Craig Greensboro Broker, REALTOR, CNRS, CSP (Coldwell Banker Triad, REALTORS, Greensboro NC) 6 months ago

JA, I know it's not going to be what I expect which is exactly why I need a reservation.  Thanks!

Posted by Kevin J. May Naples, FL Southwest Florida Real Estate (Prudential Florida Realty) 6 months ago

Sounds great, I'd love to hear.

Side note:  That's interesting....  Why is your website CharmingOldDenver if you're in Florida?

Posted by Jill Schmidt, serving Denver & Littleton area (Greenwood Village, Centennial, Highlands Ranch, Aurora ) 6 months ago

Hey Jill - to answer your question - I sold real estate in Denver up until last May and I still do a lot of SOI business there. I don't really use the website anymore, but figured it wouldn't hurt to leave it up. You never know!

Posted by Jennifer Allan, Author of Sell with Soul (Sell with Soul) 6 months ago

Good Morning Jennifer! 

I had some one ask me if the social networking added to business. ummmm... Not really.  But it is yet another way to build relationships and build upon existing ones.  but it will never replace the basics of our "people" business.

The biggest piece is the google juice, and it is very easy for someone to find be because of AR and FB... But they are already looking for me based on past efforts, not a cold lead.

Posted by Robert Rauf (REMN The Real Estate Mortgage Network) 6 months ago

Hi Jennifer...this sounds like it's be valuable for us all to hear, I do fairly well with Internet Leads, it's not a Silver Bullet, it takes a lot of follow up and quickly......but it is a great listing tool when I'm competing with other Realtors for a listing, nobody can show them my Google Juice from my AR Posts and my 850,000 Google search engine result with Fred Carver-ReMax.....it's a listing tool !!

I hope to see you on the 17th...Cheers

Posted by Victoria Oak Bay Realtor Fred Carver 250-598-2963 for Victoria Oak Bay Homes (Re/Max Camosun Oak Bay & Surrounding Area Real Estate) 6 months ago

Jennifer:

Looking forward to this broadcast on Wednesday, just put it on my calendar and bookmarked this post too.  I think you have picked a very good panel for this discussion/leasson.

 

Posted by Bob Force (REALTOR®) Silver Spring, Md. (Weichert Realtors® - Aspen Hill/Leisure World) 6 months ago

Jennifer,

Thanks for sharing, it sounds like it will be great webinar.

Matt Naumann

Posted by Matthew Naumann Goose Creek, SC Real Estate Agent (Exit Realty Charleston Group) 6 months ago

Jennifer,

Thanks for sharing, it sounds like it will be great webinar.

Matt Naumann

Posted by Matthew Naumann Goose Creek, SC Real Estate Agent (Exit Realty Charleston Group) 6 months ago

Jennifer,

I would have to think that is a good show to learn somethings from; look forward to it.

Posted by Tom Braatz, Waukesha County Real Estate,WI (Re/Max Realty Center 262-377-1459) 6 months ago

So looking forward to this one, Jennifer!

Posted by Lee & Carol Barbour, Realtors® Licensed in NC, GA and TN (Mountain Living Team - Appalachian Land Company) 6 months ago

I am with you Jennifer - is it possible that we ARE getting business from our internet presence and don't realize it?

 

I will be tuning in.

Posted by Bridget Cella, e-Pro Realtor (Re/Max All Pros) 6 months ago

I'll be in a class all day.....hope I can catch this later....

Hey!  How's your weather?  Are you in Dothan today?

Posted by Ann Allen ~ SRES ASP e-PRO REALTOR® ~ Birmingham Alabama Luxury Homes (Keller Williams Realty) 6 months ago

In a time when 85% or more buyers start their search online.  It's even more important to gleen some ideas as to how to capture those opportunities online.

Posted by June Piper-Brandon, CRIS, ePro, Broker (Advance Realty Anne Arundel Inc.) 6 months ago

Great idea!

I work regularly to keep in touch with my sphere of influence AND to maintain Internet presence. I have measurable results from both of those efforts! :)

Posted by BethAnn Long, Realtor, e-PRO Spokane Wa Real Estate (Coldwell Banker Tomlinson) 6 months ago

Glad so many of you will be joining us!!!!! Ought to be quite the show.

Ann - I'm in Florida and we just have cold rain, but I've seen pictures of snow in Dothan!

Posted by Jennifer Allan, Author of Sell with Soul (Sell with Soul) 6 months ago

I'm looking forward to being part of your show Jennifer! One thing I do love about real estate; it always evolves so we are always learning. Many of the internet tools we take for granted today didn't even exist a few years ago.It keeps us on our toes - a good thing in my book!

Posted by Robin Sherman, CRS, Broker Associate Robin@PensacolaForYou.com (Keller Williams) 6 months ago

Still generate most of my business from referrals and past clients but my Internet biz is picking up steam. 

Posted by Norma Toering Rolling Hills & Palos Verdes Property (REMAX Palos Verdes Realty Lic# 01147470) 6 months ago

Jennifer - I follow two of these lovely ladies in the rain and I look forward to hearing from them along with the two others.

Posted by Michelle Gibson REALTOR® Wellington Florida Real Estate (Hansen Real Estate Group Inc.) 6 months ago

I'm with you Jennifer, I figure as long as I keep it up the business will come.  I'm going to try and clear my schedule for the 17th.

Bill

 

Posted by Bill Jones - Realtor® (403-701-1739) Airdrie & Calgary Area Homes and Condos (Century21 Castlewood Agencies - "Homes By Jones") 6 months ago

I'm IN!!! I have done reasonably well on-line and my business is growing.  I would say that about $2 million in gross sales has come via the internet over the past year. 

Posted by Ruthmarie Hicks (Keller Williams Realty) 6 months ago

This I'm really looking forward to. My partner and I had over 80 leads from a well know lead generator last year and we got squat. Leads on my website are increasing a better conversion rate would be welcomed.

Posted by Bob Dunn (Homelife Glenayre Realty) 6 months ago

From the desk of David Dee,

Jennifer, sounds like a great event! Will look forward to tuning in.

Posted by David Dee, San Gabriel Valley (L.A.) & N. Orange County CA Real Estate (Century 21 Excellence) 6 months ago

I will try to make it will check my schedule monday am. I have one deal  [double ender] so far this year from the net. so my rate for 2010 is way up there percentage wise.

Posted by Clark Hitchcock Fraser Valley Realtor (Re/Max Nyda Realty Inc) 6 months ago

Jennifer, Thanks for offering this event.  I'm all signed up and really looking forward to it. Thanks for offering it.

Posted by Vicki Pedersen - Riverside and Corona CA Realtor (Pedersen Real Estate) 6 months ago

This will be an excellent event!  Thanks for putting it together; looking forward to it!

Posted by Nellie Lytvinenko - Homes by Nellie, Raleigh NC (Homes by Nellie - Residential Real Estate) 6 months ago

Sounds like a great show! - Hope I can make it.

Posted by Steve Kappre, Gloucester - Camden County NJ Mortgage Loan Officer | 856-419-3561 (Treasury Mortgage | Mortgage Company - New Jersey) 6 months ago

I had a blast!  Thank you Jennifer!  I love your SWS concept!

Posted by Renee Burrows - Las Vegas NV Valley - Homes For Sale - Real Estate Market News (The Force Realty -Realtor>Estate>Probate>REO>Short Sale) 6 months ago

It was really worth listening to!  Great speakers, great show, as always.  Thanks, Jennifer!

Posted by Sharon Filbig | San Diego County Real Estate (Prudential California Realty) 6 months ago

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