Selling Soulfully with Jennifer Allan

head_left_image

The Ten Simple Ways to Use Your Contact Manager to Stay In Touch

Everyone knows that Staying in Touch is a critical component of a Sphere of Influence (SOI) approach to running a successful real estate business. Of course, everyone has a different opinion of exactly what "staying in touch" entails - what, specifically, to do, how often to do it and how on earth to REMEMBER to do it that often! 

I am of the opinion that Staying in Touch should be Simple. Not fancy, not complicated, not overwhelming for either party - neither the Stay in TouchER nor the Stay in TouchEE. No need to remind someone of your existence every 35 seconds (or even every few weeks) - if you are that unmemorable, you have bigger problems than making sure you Stay in Touch! 

But that's a topic for a different day. Today's topic is about using a real estate-specific contact management system to help you Stay in Touch with the Very Important People Who Know You. Not DO your Staying in Touch FOR you, but rather help you remember to do it yourself! 

So without further adooooo... here are the first three of the Ten Simple Ways to Use Your Contact Management System to Stay in Touch...

Simple Way 1:
Track birthdays and anniversaries and use your contact manager to set up reminders to give you plenty of time to acknowledge the special day.  Be creative with anniversaries - not just a "Happy One Year in Your Home" card, but rather use the anniversary as a reminder to make contact. Perhaps call, text or email something like: "Hey, guess what we were doing one year ago today?!" and suggest getting together for a drink to celebrate. 

Also consider tracking "sad" anniversaries for your closer friends - the death of a parent, a pet or some other life event where your reaching out to comfort your friend would be appreciated. This may sound a bit morbid, but I always say that good contact management actually helps you to be a better friend. Everyone WANTS to be there for their friends, but our own lives get in the way and we forget... 

Simple Way 2: 
Use your contact manager to remind you to connect with everyone in your "Group One" (defined as anyone you'd enjoy having coffee with). Make it your goal to have a personal interaction with your Group One once a quarter. "Personal interaction" means a face-to-face, voice-to-voice or at the very least email-to-email. Print out a list of your Group One and go through it every Monday, reaching out to the people on the list who inspire you to connect that week. Maybe 2-3 per week. Suggest coffee, happy hour, a walk in the park. Do it again next week. And the next. At the end of the quarter, you should have made contact with all your Group One's and can all start over! 

Simple Way 3:
Related to Simple Way 2, after you've made contact with your Group One's, think of something you talked about that you can follow-up on afterwards to "see how it went." Add it to the task list in your contact management system with the date to do your following-up. For example, perhaps your friend told you her husband was having a medical procedure on Friday. Call on Monday to check in. Maybe your friend is going on vacation next week. Call afterwards to see if he had fun. Did your friend get a new puppy? Email in a few days and ask for pictures! 

These are things you really mean to do, but using your contact manager to help you remember to do it ensures that it does get done!

Simple simple stuff... but oh, so effective...

Stay tuned... more Simple Tips to follow! 

p.s. Want to watch the entire webinar? Here t'is! 

 

It's Here!

 

The More Fun You Have Selling Real Estate, the More Real Estate You Will Sell! 
(True Story)
Order Your Here!

 

 

 

 

 

 

 

 

Comment balloon 16 commentsJennifer Allan-Hagedorn • November 05 2015 02:35PM
The Ten Simple Ways to Use Your Contact Manager to Stay In Touch
share
Everyone knows that Staying in Touch is a critical component of a Sphere of Influence (SOI) approach to running a successful real estate business. Of course, everyone has a different opinion of exactly what "staying in touch" entails -… more
Contact Management with Soul - The Favorit-est Tips!
share
I believe that every real estate agent who wants to be the best thing to happen to their clients (thus generating a steady supply of new clients throughout their careers) should invest in and commit to a real estate-specific contact… more
Contact Management with Soul - Which System Do I Recommend?
share
(Maybe THIS post will get me over that 300, 000 points mark! ) So, the burning question! Which system do I recommend…? Well, I'll tell you what I use and therefore, feel comfortable recommending. It's not the only option, obviously;… more
Contact Management with Soul - Contact Management Pays for Itself!..
share
A few days ago, I posted a blog about how I don't buy the argument that a real estate agent can't afford to purchase a contact management system because that extra $10 or $20 or $35 or $39/month just ain't in the budget. You can read it here … more
Contact Management with Soul - The Series - "But I Can't Afford…
share
First things first… I'm an old married woman as of Saturday! Yay! Second things next… hoping today's blog puts me over the 300, 000 points mark… And now onto today's message… After my first contact management teleseminar… more
Contact Management with Soul - The Series - Creating Reasonable…
share
Okay, picking up from yesterday's blog about using contact management to Sell with Soul let's talk today about creating reasonable expectations for your contract management system (aka CMS). There's a natural desire among us human being… more