Um, what exactly is an "Alternative Business Model?"
Glad you asked. Depending on whom you speak with, there is or is not such thing as an "alternative business model" (or ABM for short). Because real estate commissions and policies are negotiable and not set by law, one might be of the opinion that there is no "traditional" model and therefore, there cannot be an "alternative" model.
But that's not stopping us from putting on a program that we're calling "Alternative Business Models!" On Saturday morning, August 1st, Margaret Rome, Mollie Wasserman, Nishika Jones and I will be discussing four different approaches to running a real estate business; approaches that most would consider to be non-traditional, perhaps even controversial. (Cool!!!). We've all promised not to criticize each other's models, which might be harder than we think, especially if we're pretty enamored with our own. We'll also ask this of our audience - this will be an ABM-friendly zone!
Mollie Wasserman, the Founder of the Accredited Consultant in Real Estate® designation will discuss real estate consulting (it's very cool). Nishika will discuss how she runs a referral OUT-only business, I will tell you how I ran a profitable discount brokerage and Margaret will share with you how she wouldn't dream of offering a discount and yet has a waiting list of clients!
Care to join us? We'd love to have you! Again, the show is on August 1st at 8:30 am (pacific) / 11:30 am (eastern). To register, just go here.
Hope to see you on the 1st!
The Exceptional Agent Project is Live!